Tuesday, February 24, 2009

Tuesday, February 17, 2009

LOGO idea

I'm still a little unsure if this one works. The desk lamp was introduced to the type to add an additional dimension of personality. The concept of "OFF THE SHELF" is to create a space where the audience can personalize their space and have a sense of privacy when reading online or buying books. The books are off the shelf and online in their very own virtual reading space.

Monday, February 16, 2009

UPDATED SITE MAP


After carefully reviewing the previous site map, I realized some elements were not working so well so I revised it to be a little more clear.

Web site wireframes





Tuesday, February 10, 2009

Tuesday, February 3, 2009

Website Name Survey

After looking at the Generation Y vocabulary, I decided on a few names for the bookstore website. They are as follows;
• Top Shelf
• Off the Shelf
• Well Booked
• Booktopia
•Booknook

I did a little survey around campus and the majority was draw to "Off the Shelf". So "Off the Shelf" it will be!

Monday, February 2, 2009

The site to redesign

So I thought about it, and decided to redesign the Bookstore website. After visiting a few of them I have realized that they are not appealing to Generation Y. I think it's important for this generation to read content other than blogs. 

I will however try to use language that appeals to the target. I researched new terms that the target audience associate with books to help. Listed below are a few.

Dead Tree Edition/ Treeware
The printed version of a newspaper, magazine or journal

Born Digital
Documents that are created and exists only in a digital format

Shnovel
A self help book disguised as a novel

Well Booked 
Having a wide variety of books

Outernet 
The traditional version of media (magazine, newspaper, books, television, radio)

Evernet
Always available internet from many different devices

Narrative Medicine
Stories that assist in helping the sick or troubled

Print Clone
Online version of magazine, newspaper or book

Words were compliments of www.wordspy.com