So I thought about it, and decided to redesign the Bookstore website. After visiting a few of them I have realized that they are not appealing to Generation Y. I think it's important for this generation to read content other than blogs.
I will however try to use language that appeals to the target. I researched new terms that the target audience associate with books to help. Listed below are a few.
Dead Tree Edition/ Treeware
The printed version of a newspaper, magazine or journal
Born Digital
Documents that are created and exists only in a digital format
Shnovel
A self help book disguised as a novel
Well Booked
Having a wide variety of books
Outernet
The traditional version of media (magazine, newspaper, books, television, radio)
Evernet
Always available internet from many different devices
Narrative Medicine
Stories that assist in helping the sick or troubled
Print Clone
Online version of magazine, newspaper or book